Fanbase take first steps into College Sports as they announce partnership with Ivy League university!
We are delighted to announce out latest partnership with the University of Pennsylvania, as we move into the world of college sports.
Through this partnership, Fanbase is powering the Penn Rewards app, a new platform designed to give fans a new interactive and engaging way to connect with the Quakers.
Building on this, the Penn Rewards app introduces a variety of fan engagement features that allow users to earn points and claim rewards by attending games, participating in team events, and engaging with sponsor activations. This is made possible by leveraging new geo-location functionality, which enables the platform to track fan participation in real-time, rewarding users for their presence at specific events and locations both on and off campus.
Alasdair Crawley, Fanbase CEO and Co-founder commented “The team at University of Pennsylvania are innovative, brave and always looking at how they can grow. Which makes it so exciting and such a joy to work with every single team member. This partnership is our first college partnership and is extremely special to us.”
The Penn Rewards app gives fans the opportunity to claim a number of exciting rewards, ranging from sticker sheets to bucket hats, offering plenty of incentives to keep them engaged while also offering a number of significant advantages to the university.
The Penn Rewards app provides a new way to build loyalty, increase fan attendance, and drive revenue growth. By offering instant rewards, the app enhances fan engagement and encourages repeated attendance, resulting in a more engaged fanbase. Additionally, it creates opportunities for partnerships with various brands and businesses, giving fans access to enticing and relevant rewards while also generating potential for new revenue.
The Penn Rewards app is now available for download in both the Apple/Android devices in the US and can also be accessed through your chosen internet browser anywhere with the first set of rewards now live and available!
We are dedicated to transforming the sports industry by providing clubs with the tools they need to better understand and engage their fanbase. If you are interested in learning more about how Fanbase can help your club, don't hesitate to get in touch with us today. Our team is ready to get you set up in a matter of hours, so you can start reaping the benefits of our cutting-edge platform. Join today and take your club to the next level!
