DeKalb County United partner with Fanbase to power innovative fan engagement strategy!

We are delighted to announce the launch of our partnership with DeKalb County United of the Midwest Premier League, our first American partnership!

The Western Conference side competes against teams from Illinois, Wisconsin and Iowa while the Eastern and Southern conferences cover Michigan, Indiana, Missouri and more. The semi-professional side based out of DeKalb, Illinois were formed in 2017 with the intention of uniting the communities of DeKalb County and other areas through the power of soccer. John and Nik who run DeKalb County as part of a committee also run Podcast Build It.

Fans will have the ability to purchase tickets to soccer camps and events as well as access content online through a brand new DeKalb County digital app experience available on Apple/Android devices. In the backend, the DeKalb team can now start to manage all fan data in one place and look at ways to improve the fan experience with the team at Fanbase with the goal of growing the club’s turnover.

Fanbase founder Alasdair Crawley commented ‘These guys are switched on and have a deep understanding of what it takes to build a brand and build a community around sport. Our role here is to harness the data they have and utilise features of Fanbase to aid the growth of DeKalb for the next phase of the soccer team‘

John Hall, DKCU President said "We're thrilled to partner with Fanbase to bring a next level experience to our supporters. As we unfold the new features we'll be bringing awesome content and offers right to your phone. Thanks to the team at Fanbase and with our media team for putting this together. We're happy to be the first USA based club on board!"

Keep an eye out for what’s coming next right here on www.fanbaseclub.com

Download the Fanbase app using the buttons below or click the link here to view it online.